December 26, 2019

New Feature Announcement: It's all in the Timing

Regardless of industry or niche, every business wants their website or blog to deliver a great user experience. No matter how wonderful your offering, visitor experience on your site depends on how fast your content displays. Waiting leads to frustration; frustration leads to visitors up and leaving with the likelihood that they won’t come back. The reality is that the preponderance of visitors take less than the blink of an eye to decide if your site is wasting valuable time. That’s it! You have 400 msec to get that content up before they’re off to find your competitor.  As buying behavior on the web evolves, you can’t afford to overlook the importance of page load rates.

Don’t panic! BugReplay saves the day by making identifying and alleviating lag quick and easy. Our new Resource Timing with Video Sync feature is your microscope for examining website performance in real-time.

Select the Network Traffic option from your BugReplay dashboard to view site performance metrics for every request and see the actual online retrieval and response timeline for yourself. This granular insight into your site’s robustness is crucial for understanding how to best deploy network resources.

SEO Food

Since 2010, Google uses site speed as a ranking marker in their SEO algorithm This key factor determines where your website shows up in search results. They recognize that sending people to slow-loading websites wreaks havoc on user experience and reflects badly on their search engine’s reputation. So if they know it, you should know it too.

SEO impact and its potential effect on website traffic can exponentially impact your business. Potential decline in sales, loss of revenue streams from online advertising, and a miasmic fallout for much of your other monetization methods are but a few of the plausible outcomes of poor website load times.

The good news is that even small tweaks shave load times, and this, of course, boosts your SEO. Our new Resource Timing with Video Sync feature allows you to catch weaknesses and make tweaks before they affect your visitors.


Simply put, page load time is the average amount of time it takes a page to display in a browser. Calculated from the initial time a visitor lands on your page by clicking a link or typing in your URL  (initiating the request) through the time the page completes loading in their browser, load times are measured in seconds and comprise two parts:

  1. Network and Server Time: Based on internet connection speed and how fast static assets (photos and other non-dynamic files) display.
  2. Browser Time: How long the browser takes to parse and execute the content and render the page for user interaction.

Lots of things affect sites load times, such as:

  • Unnecessary features and functionality customers may never use.
  • Load times of different browsers (Safari vs. Internet Explorer).
  • Load times of different platforms (mobile vs. desktop).
  • Load times based on geolocation (the visitor is in France, but the servers are in the US)
  • Savvy enterprises distribute static assets onto different data centers globally,  which drastically speeds page load times by delivering content closer to the request. Our with Video Sync option shows you where customer requests originate, allowing you to distribute static resources where they’re most served.

Load times of pages on the same site - Richer design elements, beefy functionality, and dynamic or more content on the page are often time bandits.

No worries! Our Resource Timing with Video Sync feature helps you discover any issue.

Traffic Calming

There will be times when your website sees a surge in traffic. It’s important to ensure that your server can handle an influx of visitors while maintaining fast load times. Do you know how many customers your website can handle before it breaks?

Regular load testing in conjunction with our Resource Timing with Video Sync feature helps shore up your defenses against traffic onslaughts. Stress your site and watch the ramifications in real-time. You’ll come to recognize surge patterns and implement software and website updates to deal with issues before they occur.

Peak traffic estimation, aided by BugReplay’s Resource Timing with Video Sync feature, aids in controlling traffic spikes, so you can rest easy that external viral factors and internal marketing or promotional campaigns will never impact site performance.No More Bounce

Our Resource Timing with Video Sync feature provides the clarity and insight to forensically examine your site’s stamina and capacity to deliver on customer expectation.  Our real-time performance visualization allows you to discover potential weaknesses and implement remedial action, such as:

  • Implementing richer and therefore slower design elements
  • Stripping down some of the beefier functionality  
  • Introducing load balancers
  • Reducing HTTP requests
  • Enabling browser caching
  • Optimizing heavy graphics
  • Losing non-essential, clunky content
  • Implementing, what Google refers to as a ‘Fixed Latency Budget’

Whatever your course of action, BugReplay’s Resource Timing with Video Sync feature is here to ensure that your customers stick around. No lag—no disgruntled visitors—no bounce—just happy customers. Now, doesn’t that sound nice?